Cheba Hut Plants Seeds for Growth!

Cheba Hut Plants Seeds for Growth!

Marijuana-themed sandwich franchise, Cheba Hut, is excited to announce their new 6-year plan to grow their business by 800 percent! The goal of Cheba Hut’s Founder and majority owner, Scott Jennings, is to double their locations every year, until they reach their goal of 200 stores in 2025. Creating this plan is easy, but reaching the goal will be challenging, especially as Cheba Hut is not accepting outside funding.

How Cheba Hut is Focusing on Growth

One of the main ways in which Cheba Hut hopes to attract a larger consumer base is to create a unique and fun ambiance in their restaurants. The sandwich franchise includes a full bar, and live music (in some locations) on certain days, making it a fun spot to come in and hang out.

Another way Cheba Hut plans on raising funds for expansion is to attract more group diners to the restaurant. Jennings hopes this will increase the amount of time that consumers will ultimately spend at these locations. Cheba Hut will place their focus on excellent customer service, a huge variety of menu options, and cannabis pun-filled wall art in order to achieve this.

“When we started this 21 years ago, people told me ‘You’re nuts, you’re crazy, you can’t do this.’ They definitely thought I was selling weed out the back, and I wasn’t,” Jennings recalled. “There’s a definite green wave that’s happening. But we’ve been paddling hard for 21 years.”

CLICK HERE to read more about Cheba Hut’s growth plan!

Interested in bringing a Cheba Hut “Toasted” Subs into a community of your own? CLICK HERE to be taken to our franchising site where you can find any of the information that you might be looking for! 

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Cheba Hut is Bringing the Munchies to Colorado Springs!

Cheba Hut is Bringing the Munchies to Colorado Springs!

 

Cheba Hut, the marijuana themed sandwich franchise, is bringing its signature toasted subs and “munchies” to Colorado Springs! Cheba Hut is already a renowned company is Colorado, and hopes to bring their fun and authentic dining experience to many more locations. Cheba Hut, besides offering a host of marijuana-themed food products, such as sandwiches with names like “Chronic” and “Acapulco Gold”, also offers a full bar, which encourages patrons to take their time and relax!

“They come in groups; they come in packs,” COO MarcTorres said. “They come four people, six people, 10 people at a time because they want a cool place to hang out. It’s not your normal sub shop, by any means. The bar really kind of helps create that destination environment.”

This Colorado Springs Cheba Hut location is set to open in the beginning of June. This opening will mark the sub franchise’s 27th location across seven states.

“As soon as I saw that line at Dutch Bros. this past summer,” Torres said, “that was the light. I was like, ‘People in Colorado Springs are ready for Cheba Hut now.’”

To read more about Cheba Hut’s Colorado Springs location, CLICK HERE!

To learn more about franchising with Cheba Hut, CLICK HERE!

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Gettin’ Toasty with the Buds: Group Dining at Cheba Hut, A Franchise Sandwich Concept

Gettin’ Toasty with the Buds: Group Dining at Cheba Hut, A Franchise Sandwich Concept

Since Cheba Hut “Toasted” Subs opened its doors in 1998, we have been blazing a trail that few have considered. From the marijuana theme of our restaurant to our food and, perhaps most importantly, our customer service, we are unmatched by anybody in the sandwich concepts industry.

Our willingness to adapt and provide basic hospitality (like splitting a check for a group of eaters), is something that most restaurant employees scoff at. For us here at Cheba Hut, though, we’re trying to bring as many people in the door and treat them in a way that keeps them coming back.

Group dining can often turn awkward when the check arrives. Even with conveniences such as Venmo, the most pleasant dinners can become tense when it comes time to divvy up the bill, especially when restaurants are only willing to help so much in the separate checks department.

Not at Cheba Hut!

We welcome group diners with open arms and does everything it can to accommodate them. This is part of its brand and its message to customers. More than anything, Cheba Hut wants to provide a relaxed and welcoming atmosphere where no one needs to stress about anything.

 

Cheba Hut Paving the Way

“There are two people, usually two vocal people, who drive group-dining decisions. One is the people with dietary restrictions, and the other is the people who want to drink alcohol. Cheba Hut can cater to both. We’re just a good option for groups of people. We take hospitality very seriously, and we want to provide excellent customer service. Additionally, our ordering app makes it easy to split tickets and split costs around the restaurant. Other restaurants make such a big deal about that, but to us it’s just part of hospitality, so of course we split checks. We want people to feel comfortable.”Seth Larsen, Chief Relationship Officer

I’ve Got Cheba Hut on My Mind

We also make it a point to offer multiple seating options to our group diners, including a large, communal table, seating at the bar, high top seats, and an outdoor patio area.

For a typical sandwich chain, customers have a tendency to walk into the restaurant to get a sandwich and then they turn around and leave. This goes against everything that we stand for at Cheba Hut. We are looking to create an atmosphere that our customers enjoy enough to say, “I’ve got Cheba Hut on my mind!”

 For more information on bringing Cheba Hut “Toasted” Subs, a sandwich concept that blows every other sandwich franchise out of the water, to your very own neighborhood, Get Started Here – This link will take you to our franchising site where you can get any sort of information that you’re looking for in regards to franchising with us!

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Cheba Hut’s Plans for 200 Stores!

Cheba Hut’s Plans for 200 Stores!

It’s no secret that our marijuana-themed sandwich shop, Cheba Hut, has been expanding across the United States in a quick, yet methodical manner. What may be more unknown is that Cheba Hut is on a growth spurt that could potentially see its numbers double every two years. With our 25th location getting set to open in Las Vegas, later in February, it’s not crazy to think that we could hit 200 total locations by the end of 2025.

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Previously, Cheba Hut’s Founder and Owner, Scott Jennings, has mentioned that now is the ideal time for expansion – thanks to the “Green Bubble.” The Green Bubble Scott is referring to is the increase in support for legalized medicinal and recreational marijuana that is sweeping the nation. In fact, as of today, thirty-three states, as well as Washington D.C., have passed laws that broadly legalize marijuana in some form.

 

The Theme is Great!
But it’s the Food that Matters!

 

Regardless, Scott makes it a point to make sure that consumers and potential Franchise Owners alike know and understand that Cheba Hut’s product is, first and foremost, the most important part of the business. Last year, Cheba Hut did $30 MILLION in sales – or about $1.5 MILLION per unit! Those kinds of numbers are because of our dedication to our product, to our atmosphere, and to the service that we provide to our customers!

Interested in bringing a Cheba Hut to your community? CLICK HERE to be taken to our franchising site which will provide you with all of the information you’ll need on our marijuana-themed, toasted sub concept!

CLICK HERE to read the original article from the Coloradoan!

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“Toasted” Sub Concept and “The Green Wave”

“Toasted” Sub Concept and “The Green Wave”

Scott Jennings, a self-proclaimed “foodie at heart,” founded Cheba Hut “Toasted” Subs back in 1998. Jennings decided to blend delicious food with an anti-establishment, counter-culture them and, as a result, Cheba Hut has exploded into 20 different locations in seven different states. With a growth plan to achieve as many as 200 locations (or more) by 2025. 

With a deep commitment to hospitality, unmatched customer service, and the best tasting food (and bread) around, all built around our unique cannabis theme, our “toasted” sub concept is ready to take advantage of the “Green Wave” that has taken over the nation!

Still Serving “Only Good Vibes”

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It is important for us to note, that we found success long before the first instance of state-level legalization of marijuana. For our Chief Relationship Officer, Seth Larsen, though – this came as no surprise:

“Our theme is secondary,” Larsen explained. “The biggest thing we’re focused on is hospitality and great food. We’re food- and hospitality-driven and that’s what makes rabid fans that keep coming back.”

One of our longest tenured Franchise Owners, Dorian “DJ” Lenz of Phoenix, Arizona, agreed with Larsen and added his own thought:

“We take three things really seriously at Cheba Hut,” Lenz said. “That’s culture, food and customer service. So we might seem like pot-smoking hippie goofballs, but we don’t mess around with the quality of the product or with our customer service. If our only claim to fame was that we had a weed gimmick, we would have closed a long time ago.”

All of the Flavor – None of the Judgment

Despite the overall theme that Cheba Hut embraces, however, our toasted sub concept is completely open to anybody and everybody – both from a consumer standpoint and a franchisee standpoint. Our main focus is on providing anybody and everybody with a relaxed, laid-back atmosphere and an exceptionally delicious meal that you won’t forget.

Many of our locations also boast a full-service bar with an impressive cocktail list and beer selection that is reflective of the community around the store.

At the end of the day, what sets us apart from a competitive sandwich marketing isn’t our cannabis theme: it’s our unmatched commitment to service, to quality, and to good vibes only. This means that potential Franchise Owners are able to open a Cheba Hut and have it perform well in a multitude of markets.

With a focus on healthy, balanced growth, we are looking to add three to five stores every year and we have instituted a business model that only signs on franchisees who are willing to commit to a minimum of three locations. This focus has led us to a very healthy AUV (Average Unit Volume) of $1.2 MILLION in 2017 – a number that directly competes with some of the biggest names in the Sub/Sandwich Industry. 

“We’re not the average sandwich player out there, nor do we want to be,” Larsen explained. “And the biggest thing is, when we were founded, we were pigeon-holed into being a college brand. And we love college markets, but we can operate in suburbia, downtown, in states that are more traditionally conservative—we love those markets. We’re food- and hospitality-focused and those are core values across the United States. For 2019, we’re focused on that healthy growth and opening stores at or above that average unit volume.”

Interested in opening your own toasted sub concept with Cheba Hut? CLICK HERE for more information on how to bring a Cheba Hut to YOUR community!

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