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Owning a Cheba hut franchise is an opportunity of a lifetime. Take a look below to see for yourself.
In a world where we have seemingly become OK with eating flavorless sandwiches served by obedient robots in sterile atmospheres, Cheba Hut “Toasted Subs” is humanizing one of America’s favorite pastimes; eating subs and drinking beer! And what started out as a single restaurant with a unique and fun counterculture, has evolved into a growing movement of Cheba Hut Franchise Owners and their customers who get to say “F.U.” to those companies, and enjoy a concept, a product and experience that they believe is far superior to anything else out there.
When you break it down, there’s a few common reasons as to why (smart!) people apply to own a Cheba Hut:
DO IT YOUR WAY
Society may tell you that you need to look and act in a certain way in order to be successful but Cheba Hut proves the opposite. Embrace your individuality, and those of your future customers. Enjoy a culture of freedom without the typical “rules” associated with successful businesses. They can try to categorize us but we will continue to do it our way.
At Cheba Hut, we strive to break the mold and embrace the non-traditional. So, while there are guidelines Franchise Owners must follow, we do encourage individuality. For that reason, each owner creates two sandwiches that are featured on the “Secret Stash” menu and we encourage them to serve local beers. We also help find a local artist that paints a mural reflective of the community on the restaurant walls.
KEEPIN' IT SIMPLE
At Cheba Hut, there’s no flat tops, no deep fryers and no expensive hoods. Not only does this keep initial investments more affordable, it creates an ease of operations, allowing our Franchise Owners to focus on connecting with their communities and developing an incredible culture with their employees. Our Franchise Owners get to enjoy the revenues and stability of the traditional restaurant model, without many of the headaches.
At first glance you might look at the Cheba Hut model and think, “that can’t be very successful.” Want to know our little secret? Our restaurants have better unit economics than many of the national fast-casuals out there! We have average store sales of over $1.25 million which are growing by an average of 15% each year. It’s not hard to see we are the real deal by comparing us with the restaurant average of 1.5%-2%!
Our Franchise Owners benefit from the recognition and reputation we have spent 20 years building. As a result of having better food, better service and a truly unique culture, not only do we have 45,000 followers on Facebook but we also have an extensive presence on Yelp, Google, Trip Advisor, Snapchat, and Instagram.
Cheba Hut operates within the Fast-Casual Industry which collectively outputs $52 billion in sales annually. This type of industry has been long considered as a recession-resilient segment, as eating affordably is something that is a constant necessity for most, even more so in times of economic downturn.
Currently, Fast Casual Restaurants are growing at a rate of 6.3%, with fast-food at 3%-4% annually, and full-service restaurants increasing revenues by around 1.5%-2%. Compare this with Cheba Hut where our average store sales increase is at 14.92%. We are outpacing most of the industry!
If you’re considering our sandwich franchise opportunities, you should know that over the last 20 years, we have learned how to not only build a large following of customers, but we have also learned how to turn them into brand loyalists.
We believe a reputation is earned by street level cred and word of mouth (neither of these can be faked). This probably just sounds like marketing bullshit to you guys, but we think that there are two things that prove that Cheba is the real-deal: First, our unit economics are truly incredible (click on the NUMBERS page to learn more about this). Second, our online reviews and reputation can’t be manufactured. Check us out on social media or anywhere online and you’ll start to get a feel for the Cheba movement: